Start a ShelfGenie Franchise in 2024

2024 Franchise 500 Rank: #227 Ranked #281 last year

Initial investment: $39K - $134K

Units as of 2023: 277 61.0% over 3 years

ShelfGenie is a storage and shelving solution franchise that offers customized shelving and cabinet designs for homes. The brand specializes in durable, affordable, and elegant pull-out shelving solutions that work for almost any cabinet, shelf, or pantry. These designs ease the usual storage shortage in the pantry, bath, kitchen, and other house areas. ShelfGenie prides itself on creating designs that are specific to each client's needs and home layout.

ShelfGenie was founded in 2000 and began franchising in 2008. ShelfGenie has grown to over 140 franchised locations across the country. Many times over the past decade, the company has been ranked in Entrepreneur’s Franchise 500. That ranking is based on an evaluation of more than 150 data points in the areas of costs and fees, size and growth, franchisee support, brand strength, and financial strength and stability.

Why You May Want to Start a ShelfGenie Franchise

As a franchisee, you won't be involved in shelving hardware or installing the designs. Your sole responsibility will be to focus on growing your business. The company's affiliates will do the heavy lifting. Their affiliates will oversee the manufacturing, measurements, and installation of the custom products. They also act as a single-source distributor and supplier of all franchisees.

ShelfGenie has a streamlined business operation; the company has a centralized support center that communicates with all your clients for you. If you open your location, you'll be in a position to make well thought out business decisions because the company strives to send over all the information you need through dashboards and reports.

What Might Make a ShelfGenie Franchise A Good Choice?

To be part of the ShelfGenie team, you should make sure you’re financially ready for an initial investment made up of a franchise fee and other startup costs. You should also be ready for ongoing fees that will include advertising, royalty, and potential renewal fees. Franchisees will also need to meet the company's set net worth and liquid capital requirements.

ShelfGenie offers a terrific opportunity for franchisees to tap into the skyrocketing business of home remodeling. Over the past few years, industry sales have increased exponentially. The products may specifically appeal more to the senior market with their convenience and functionality. And since the 65+ population is projected to double over the next few years, this could offer potential to significantly grow your company's client base.

How To Start a ShelfGenie Franchise

The process of becoming a ShelfGenie franchisee begins with a franchise inquiry form. If the team approves of your inquiry, one of their franchise development representatives will call you to confirm your interest and schedule a more extended call with you.

During the call, you'll discuss how your personal goals align with the company. Next, they'll send you a Franchise Disclosure Document for you to review. Once you sign, the company will invite you for team day at company headquarters in Atlanta, Georgia. After this, you can begin a multi-day training in their home office. Soon after, they'll get you ready to open the doors to your business, providing storage solutions people can count on.

Company Overview

About ShelfGenie

Industry	Home Improvement
Related Categories	Organization/Storage Systems, Miscellaneous Home-Improvement Businesses
Founded	2000
Parent Company	Neighborly
Leadership	Jeff Meyers, Brand President
Corporate Address	1010 N. University Parks Dr. Waco, TX 76707
Social	Facebook, Twitter, LinkedIn, Instagram, YouTube

Business Overview

Franchising Since	2008 (16 years)
# of employees at HQ	1,600
Where seeking	This company is offering new franchises throughout the US. This company is offering new franchises in the following international regions: Canada
# of Units	277 (as of 2023)

Information for Franchisees

Here's what you need to know if you're interested in opening a ShelfGenie franchise.

Financial Requirements & Ongoing Fees

Here's what you can expect to spend to start the business and what ongoing fees the franchisor charges throughout the life of the business.

Initial Franchise Fee Definition: The initial fee paid to a franchisor to join their system What you need to know: Found in Item 5 of the FDD, this may be a flat fee, or may vary based on territory size, experience, or other factors.The franchise fee is an up-front (one-time) cost that a new franchisee pays to the franchisor. This fee is usually due at the signing of the franchise agreement and covers the right to use the franchisor's trademarks, name, and related business systems.	$29,500 - $69,500
Initial Investment Definition: The total amount necessary to begin operation of the franchise What you need to know: The initial investment includes the franchise fee, along with other startup expenses such as real estate, equipment, supplies, business licenses, and working capital. This is outlined in a chart in Item 7 of the FDD, showing a range of possible costs from low to high.	$38,700 - $133,600
Cash Requirement Definition: The minimum liquid capital you must have available in order to qualify to become a franchisee of this company.	$50,000
Veteran Incentives Definition: A discount or other incentive offered to military veterans who buy a franchise with this company.	15% off franchise fee
Royalty Fee Definition: A ongoing fee paid to the franchisor on a regular basis. What you need to know: Most franchisors require franchisees to pay an ongoing royalty fee, which is detailed in Item 6 of the FDD. This fee is typically a percentage of weekly or monthly gross sales, but may also be a flat weekly, monthly, or annual fee.	5%-7%
Ad Royalty Fee Definition: An going fee paid to the franchisor on a regular basis to support advertising or marketing efforts. What you need to know: This may also be called advertising fee, marketing fee, brand fund fee, and more, but the basic purpose is the same-- to support promotion of the brand systemwide. As with the royalty fee, it is detailed in Item 6 of the FDD, and can be a percentage of weekly or monthly gross sales or a weekly, monthly, or annual fee.	2%
Term of Agreement Definition: The length of time your franchise agreement will last. What you need to know: Franchise terms are typically anywhere from 5 to 20 years in length, but are sometimes instead dependent on factors such as the term of your lease. Once your term is up, you may have the option to renew your agreement, typically for a smaller fee than the original franchise fee.	10 years
Is franchise term renewable?	Yes

Financing Options

Some franchisors offer in-house financing, while others have relationships with third-party financing sources to which they refer qualified franchisees.

Third Party Financing	ShelfGenie has relationships with third-party sources which offer financing to cover the following: franchise fee, startup costs, equipment, inventory, accounts receivable, payroll

Training & Support Offered

Franchisors offer initial training programs and a variety of ongoing support options to help franchisees run their businesses.

Classroom Training	108 hours
Ongoing Support	Purchasing Co-ops Newsletter Meetings & Conventions Toll-Free Line Grand Opening Online Support Security & Safety Procedures Field Operations Proprietary Software Franchisee Intranet Platform
Marketing Support	Co-op Advertising Ad Templates National Media Regional Advertising Social Media SEO Website Development Email Marketing Loyalty Program/App

Operations

Additional details about running this franchise.

Is absentee ownership allowed?	No
Can this franchise be run from home/mobile unit? Definition: The business can be run from your home and/or a vehicle, and it is not necessary to have a retail facility, office space, or warehouse.	Yes
Can this franchise be run part time? Definition: This business can be run by the owner on a part-time basis (less than 40 hours per week) and/or as a side business; it is not necessary for the business to be open/run full-time.	No
Are exclusive territories available? Definition: An exclusive territory is a fixed area in which you are given the right to operate and in which no other units of the same franchise may be opened. What you need to know: Territory size may be based on factors such as radius, population size, zip codes, and more. Details can be found in Item 12 of the FDD.	No